Do you already have a website and you looking for ways how to convert more visitors into customers?
You have stumbled upon this product called Funnel Base by Cindy Donovan and you are wondering whether this new software will help you to get more customers, right?
I am glad you do your research first.
In this Funnel Base review we are going to check what is the Funnel Base, how does it work, what is the price, who can benefit from using it and more.
Regarding the price, I want to inform you that there are a couple of upsells, so let’s just be prepared that the advertising price is not the final number.
By the time you are done reading this post, you will know whether to invest in Funnel Base or not.
I am not associated with Cindy Donovan as an associate, which means I do not receive any credit if you decide to purchase the Funnel Base.
Funnel Base Review
Funnel Base is a software-as-a-service platform (or Saas) that is supposed to help you to convert more visitors into customers.
With this software, you can display different messages showing how many visitors are using your website or who recently made a purchase or signed up.
Here is what it can do for you:
- show customers reviews
- collect emails
- collect phone numbers
- create scratch coupons and more
If you have a website with product reviews you might want to integrate for example a star rating as a widget. So people will be more attracted to that specific product. These widgets can be customized and you can have them anywhere within your website.
You can integrate this software into any platform including, WordPress, Zapier, Shopify, Wix, Squarespace. Weebly and more.
It is assumed that social proof can convince people to do what others do.
Funnel Base is presented as a digital form of “word of mouth” as being still one of the most powerful tools for sales.
Who Is Behind
The creator of the Funnel Base Review is Cindy Donovan.
Now, a good thing is that she is a real person. The reason I mentioned that is there is a lot of products where we have no idea who is the creator. Such products are usually very misleading, in some instances scams.
Cindy is from Australia, and quite famous in the online marketing world. She is an affiliate marketer, product creation veteran and according to the linked in sites, a “Strategic connector to all-from newbies to billionaires”.
Her products are simple to use and she tries to help small business owners, people doing affiliate marketing increase their earnings.
Let me mention some of her earlier products, such as Eye Slick, Traffic Ivy or DFY Hero. I reviewed the last two and in my opinion, they are helpful to some extent.
She seems to be active when it comes to launching new products or in her case the SaaS (Software as Service).
As for February 2020, she has a new product called Funnel Base.
How Does It Work
There are 3 steps to follow to make this Saas work.
- Connect to your website – Simply add one line code to your website
- Design your notifications – You can create and modify the notifications in a whatever way you want it
- Grow your business – By applying 2 points above you should be able to generate more conversions and leads.
Funnel Base automatically captures review, adds the star rating including video testimonials. They are shown at the right time to the right audience, just to make more sales for you.
I am not quite sure how an application or widget can display the rating to the right person at the right time; I assume the ratings are shown to everybody. It may be different based on a geographical position.
But for each website, there are different “right people”.
Here is the Funnel Base back office.
On your right-click on the “install Pixel” to get your code. You will use this code on your website.
And here you read instructions on how you can embed the code.
You can then create 4 types of campaigns.
You can modify each campaign and once you satisfy with it, enter the name of the campaign.
Here is an example of the email campaign, where you can send to your prospector an email asking how he was satisfied with the service or product.
You can save the campaigns under the name you chose, set the duration time, delay and you can set them active/inactive.
It is easy to use the software, you can customize all the campaigns, changing colors so it matches your brand or website theme.
Is There Support?
Funnel Base has also a support page.
You can log in to the support portal and raise your ticket and track their status.
What is the Price
Here we are getting to the point where you as a potential business owner will decide whether this SaaS is something you want to invest in, or you will live without it.
First of all, I want to mention that there is no free trial, no starter membership (even limited) one where you can test it out.
There are several options and also several upsells, so let’s break it down:
- Option: Funnel Base Starter Pack costs $27
- Option: Funnel Base Deluxe costs $27 (for early birds) at the beginning.
The price should be $37 after the launch.
Funnel Base Premium Upgrade: $17.97/m to $37.97/m
You as a potential premium member have access to unlimited campaigns and you can collect more email reviews.
Funnel Base Agency: $69.97 or $97.97/m
Members get access to a ready to go business, unlocking more funnels, impressions, and features.
With that being said, if you want to have a full package, the cost is then $162.94 for the first month.
My suggestion would be to start with the lowest cost possible, tests the platform out and then based on the results, go on with the upgrade or cancel the membership.
What I like
- Simple, easy to set up and navigate platform
- Customization of campaign
- Can be useful for a lot of business
What I don’t like
- The price with upsells
- Not a free trial
- Not for newbies (If you looking for an entire platform how to start generating income online Funnel Base is not (yet) for you)
Is There a Better Deal?
Originally I did not plan to use this section, but after reviewing the price structure I have decided to show you a different option.
Funnel Base can be as an upgrade of your already running business. It does not teach you how to drive traffic or how to make a sale online.
It is not meant to do that.
But I see many affiliate marketers especially in the earlier stage, (those who have a start-up budget) buying fancy upgrades and tools and software, thinking that they will increase the income.
The tool like Funnel Base is only for well-established businesses. People who already know what it takes to drive the traffic and how to make a conversion.
Funnel Base can help these people to increase sales.
If you are in the early stages of your business (let’s say you have your website but you have less then 100 unique visitors per day or less) I would not invest in this tool.
I think it is wiser to work on the website, to get more organic traffic and then start leveraging it with tools like Funnel Base.
In case you are interested in how to get free (organic) traffic, I can show you a review of one platform where I have learned how to make it happen.
The platform is free to get started – meaning they offer a 7-day free membership (no credit card needed). But before you sign up for anything, it is better to learn more about the platform, therefore here is the link to the review.
Funnel Base was launched at the end of February.
My prediction is that people will buy it – mostly people who are excited about new products and new launches.
For those doing some research and having an entrepreneur spirit will probably find a cheaper solution – f.e the plug for free. WordPress offers many plugins for free and if you like to use the rating stars plugin, here is one I can recommend.
It is called Schema – All In One Schema Rich Snippets
Regarding the email campaigns, there are many autoresponder services, for free. You can use MailChimp for free or start with other company MadMimi for $10 a month.
These autoresponder services might not look as fancy as the Funnel Base, but they offer different functions. I mean, they will not replace all features the Funnel Base complete.
But I wanted to use it as an example that you can have a star rating on your website and also collect emails, both for 10% of what Funnel Base costs.
But don’t get me wrong.
If you have a budget and you like the idea of having these widgets, by all means, go and try them.
Hope you find this review helpful,
If there is anything you want to discuss or you have additional questions, don’t hesitate and let me know in the comment section below.
Here I have a little invitation for you – to check my other review regarding a platform teaching how to set up a business online from scratch.
You are welcome to read it through.