Many beginners struggle to get traffic because they target keywords that are too competitive.
Established websites with high authority dominate those search results.
Low-competition keywords give new bloggers a realistic chance to rank.
With the right approach, you can attract targeted visitors faster and build momentum for your online business.
What Are Low-Competition Keywords?
Low-competition keywords are search terms that have fewer websites trying to rank for them.
They usually have lower search volume compared to high-competition terms.
However, they are easier to rank for, making them perfect for new bloggers.
By targeting these terms, you can appear on Google’s first page without waiting years.
Tools to Find Them – Ubersuggest, Google Keyword Planner, Ahrefs
Several free and paid tools can help you discover low-competition keywords:
- Ubersuggest – Offers keyword ideas with competition scores and volume.
- Google Keyword Planner – A free tool that shows CPC and search demand.
- AnswerThePublic – Helps uncover long-tail variations in question form.
- Ahrefs / SEMrush – Paid tools that provide in-depth keyword difficulty analysis.
Using these tools, you can identify terms with low difficulty but decent traffic potential.
How to Choose the Right Ones – Search Intent, CPC, Volume
Not all low-competition keywords are worth targeting.
To choose the right ones:
- Check search intent – Make sure the keyword matches what your audience wants.
- Look at CPC (cost per click) – High CPC shows advertisers value the keyword.
- Balance volume and competition – Aim for terms with at least 100 monthly searches but low difficulty.
For example, “best budget microphone for YouTube beginners” may get less traffic than “best microphone,” but it has far less competition and is easier to rank.
Applying Keywords to Blog Posts
Once you find the right keywords, apply them strategically to your blog.
Place your main keyword in:
- The title
- First 100 words
- Subheadings
- Meta description
- Image alt tex
Avoid stuffing. Instead, write naturally while answering search intent.
For more traffic tips, check out No Traffic to Your Website? Here’s the Proven Fix
How Keywords Improve SEO
Low-competition keywords build authority faster.
Every article you rank for strengthens your site’s SEO.
Over time, this improves your ability to compete for harder terms.
A solid keyword plan is essential for consistent growth.
Learn more about SEO benefits in SEO Basics Every Affiliate Marketer Must Know
Start With a Keyword Plan
Low-competition keywords give new bloggers a real chance to succeed.
They reduce frustration and deliver traffic faster.
The key is to research carefully and apply them consistently across your content.
Start small, build authority, and then move to more competitive keywords.
To create a complete plan, see From Zero to €1000/Month: A Step-by-Step Affiliate Marketing Plan
